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Botox Treatments

Improve the appearance of fine lines and wrinkles with Botox®



BOTOX® Cosmetic is the only approved treatment to temporarily improve the appearance of both moderate to severe frown lines between the brows and crow’s feet lines in adults.

BOTOX® Cosmetic targets one of the underlying causes of frown lines and crow’s feet—the repeated muscle contractions from frowning and squinting over the years. Your specialist will inject these muscles with BOTOX® Cosmetic to temporarily reduce muscle activity. You will begin to notice a visible smoothing of your crow’s feet lines, frown lines between your brows, wrinkles across the forehead or other wrinkles caused by facial movement.  In 2013, BOTOX® Cosmetic became the only FDA-approved treatment to temporarily improve moderate to severe crow’s feet in adults. There have been no studies to support that other products are Unit-to-Unit equivalent to BOTOX® Cosmetic.   

Wrinkles result from a combination of many factors. It’s not just about cellular changes that can occur over time, reduction of collagen, or damage caused by free radicals in the sun and the environment. When you frown or concentrate, the muscles between your brows contract, causing your skin to furrow and fold. And when you squint, the muscles around your eyes contract and cause crow’s feet.

For the crow’s feet area, your specialist will inject 3 areas of the orbicularis oculi, the muscle that frames the side of the eye. This will be repeated on the orbicularis oculi muscle on the other eye.  BOTOX® Cosmetic works beneath the skin’s surface and targets the underlying muscle activity that causes frown lines and crow’s feet.

Injecting BOTOX® Cosmetic into the muscles that cause crow’s feet lines temporarily reduces the activity of those muscles. The result is a reduction in the appearance of those lines.


For the frown lines area, your specialist will administer 5 injections into muscles in your forehead—1 in the procerus muscle and 4 in the corrugator muscles.

Injecting BOTOX® Cosmetic into the muscles that cause frown lines temporarily reduces the activity of those muscles. The result is a reduction in the appearance of those lines.

These types of wrinkles are formed by actions like furrowing your brow, laughing, smiling, squinting, and other actions that contract certain facial muscles again and again over the years. BOTOX® Cosmetic is very effective at stopping the wrinkling in your skin created by these muscular contractions. After about 4 months, the effects of the injectable will wear off and a re-treatment will be necessary if you want to refresh the results.


The BOTOX® Cosmetic Treatment

For numerous men and women across the US, the advantages of BOTOX® have resulted in a more youthful, more approachable facial appearance. Advantages of this injectable include:

  • Best result achieved 14 days after injection
  • Minimal to no downtime
  • Long-lasting, wrinkle-smoothing results

BOTOX Northern ColoradoBOTOX® Cosmetic injections are a great way to get fast, painless facial rejuvenation results.


A treatment experienced by millions of people…Approximately 10.9 million vials of BOTOX® Cosmetic have been sold in the United States since 2002, and millions of people have already made BOTOX® Cosmetic a part of what they do for themselves. Today, BOTOX® Cosmetic is the #1 selling product of its kind in the world.  You should always verify that you are recieving genuine BOTOX® Cosmetic manufactured by Allergan. 

We often hear patients who are concerned about what their outcome will be after receiving Botox.  BOTOX® Cosmetic is a technique-sensitive treatment. You should not lose the ability to show expression when you are treated by someone who is licensed, trained, and a medical expert in facial anatomy. It is important to talk to your specialist about the results you want from treatment.  In our practice, our Certified Registered Nurse Injector will perform a consultation discussing goals and outcomes and you can decide what Botox sites and options work for you and are within your budget.



When will I see results of my Botox treatment?

You may begin to notice results within 24 to 48 hours for moderate to severe frown lines, with results lasting up to 4 months.

What is the downtime of Botox treatment?

Our certified nurse injector will discuss your treatment goals and perform a detailed assessment of your areas of concern.  This consultation will determine the appropriate treatments for you.  New patient consultations take between 30 minutes and 1 hour.

Once the treatment plan is determined, the actual injection process takes about 10 minutes.

After your appointment, you may have a little redness and swelling at the injection site, but it should dissipate within a day or two. Many people return to work, social activities and other daily routines immediately after their BOTOX® Cosmetic appointment.

What is the average cost of Botox?

Your cost not only includes the price of the product, but more importantly, the skill and expertise of the specialist or healthcare professional who is administering your treatment. BOTOX® Cosmetic is a technique-sensitive treatment—look for someone who is licensed and trained and has experience treating patients with BOTOX® Cosmetic. Be wary of discount products or “cheap” BOTOX® Cosmetic—if it sounds too good to be true, it probably is.

It is more important to find an experienced specialist who will take the time to understand your treatment goals and develop a treatment plan that is right for you.

Ask us how you can save money on your next Botox treatment with Brilliant Distinctions?

How can I save money on my Botox treatments?

Enroll in the Brilliant Distinctions® Rewards Program to save money on BOTOX® Cosmetic treatments. You earn points on each BOTOX® Cosmetic treatment that you can redeem for savings on future treatments. You can also earn and redeem points on other selected treatments that your specialist may determine are right for you.

In addition, you can also earn points when you shop online at your favorite retailers participating in the Brilliant Distinctions® Mall. As a member you will receive treatment reminders and information about your points balance.

Are Botox treatments painful?

Some patients report that being injected with BOTOX® Cosmetic feels like a pinch. Your specialist may use ice to numb the treatment area. If you are concerned about discomfort, your specialist may apply a topical numbing cream before administering your treatment.

Do men get Botox treatments?

Yes. BOTOX® Cosmetic has also been clinically evaluated in male patients. In clinical studies for moderate to severe frown lines, 17.5% of patients treated with BOTOX® Cosmetic were men. In the clinical studies for moderate to severe crow’s feet, male patients comprised approximately 10% of patients treated with BOTOX® Cosmetic.

According to the American Society for Aesthetic Plastic Surgery, 10% of all cosmetic procedures performed in the United States in 2014 were on men—that is more than 1 million cosmetic procedures. The number of cosmetic procedures for men increased by 273% from 1997 to 2014.

Are there other kinds of Botox?


The FDA has said that BOTOX® Cosmetic is “non-interchangeable”.  What does that mean?  That means that other products do not have the same safety and effectiveness.  The potency – or strength – of BOTOX® Cosmetic is measured in scientifically defined units, and the FDA has concluded that a unit of BOTOX® Cosmetic does not equal a unit of any other product. People who are prescribed a biologic product have a right to know exactly what they are receiving.  Real Botox is manufactured by Allergan.  Be sure to verify that you are receiving genuine Botox from a reputable vendor.

Dr. Gonyon and our team of medical professionals are standing by to assist you.

Are you interested in Botox? Please complete the short form below to begin the process of scheduling your complimentary consultation.
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